The record of Sekonda watches began in Moscow in 1930 with the founding of the To start with State Observe Factory, the Soviet view producer. Made less than orders of Stalin, the First Point out Look at Factory was the initial Soviet endeavor at producing observe movements and watches. For the duration of Planet War II the manufacturing unit was briefly evacuated but upon it is return to Moscow it was renamed the 1st Moscow Enjoy Factory. For the duration of the Soviet period this factory manufactured quite a few watches, notably Poljot watches. These watches were applied by the Soviet Armed Forces and have been expected to be of a very superior high-quality as a end result. The factory also created the air power regular concern ‘Navigator’ observe worn by Yuri Gagarin on his historic initially manned place flight.
The Petrodvorets Look at Manufacturing unit is the oldest manufacturing unit in Russia. The manufacturing unit, positioned in Saint Petersburg, was established by Peter the Good in 1721, and because 1962, has produced Raketa watches.
In 1966, Sekonda was established in the United Kingdom. Sekonda imported the Poljot and Raketa watches from the USSR and re-badged them with the Sekonda title. These superior top quality, reliable watches had been reasonably affordable and were being quite productive. Due to the introduction of quartz actions, Sekonda moved output to Hong Kong and commenced building a lot more fashionable watches with this new technological innovation. Great advertising and marketing abilities and a assortment of good watches led Sekonda to promote more watches than any other brand in the British isles in 1988. This posture has been held at any time due to the fact because of to an at any time expanding, innovative array of watches.
In 1998, the check out industry began to increase with a amount of style view models coming up with and producing their personal vogue watches. As an alternative of growing the total sales of watches, this led to current market share remaining spread extra thinly across all the check out models and it grew to become distinct that Sekonda watches would need to have to diversify in get to keep its marketplace top place.
In 2004, Sekonda watches additional the fashionable and contemporary women Seksy check out line to it really is array. The Seksy check out assortment was to be aimed at the 25 to 35 age team and would establish on the well acknowledged and productive Sekonda look at brand name identify. This brand recognition would instil client assurance in this new array of ladies Seksy watches. The initial Seksy watch vary consisted of eleven watch types and with some outstanding internet marketing campaigns and some very intelligent and revolutionary enjoy models, a selection of these Seksy women watches quickly became ideal sellers. The accomplishment of the Seksy observe model prompted Sekonda to grow the Seksy observe line to all over 30 types inside a calendar year.
A yr after the start of the women Seksy watches, Sekonda launched the Sekonda One assortment of watches. The Sekonda A person watches are fashion watches aimed at adult males and, similarly to the girls Seksy watches, stick to Sekonda’s winning philosophy of providing exceptional good quality watches at a low rate issue. Both equally strains have given that been seriously advertised.
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A extremely common Seksy check out line is the Seksy Hidden Hearts women enjoy, a polished chrome plated bracelet enjoy comprising of interlinked heart shapes forming the bracelet and situation, a mom of pearl dial and Swarovski crystals established in the circumstance and dial with a higher excellent Japanese quartz motion. A further preferred Seksy enjoy is the Seksy Eclipse girls watch, a Swarovski stone established chrome plated quartz look at with an ‘eclipse’ design integrated into the scenario and just about every observe link. Other girls Seksy watches involve the Seksy Curve ladies observe and the Seksy Electra females look at, each chrome plated, stone set present-day types with attractive shapes.
Sekonda’s major line of watches consist of quite a few gold and chrome plated gown watches for men and ladies with almost just about every type imaginable. A lot of watch strains use well known growing bracelets for usefulness and common bracelet watches and leather strap watches are also out there in abundance, all with the very same higher high-quality and expectations of workmanship that have led to a fewer than 1% return charge.